Who We Are

Phoenix A.M.D. International Inc., a privately held company, is one of North America's leading value added home furnishings protection and service specialists.

Our Brands

As today's leading innovator of exceptional lifestyle protection programs and services, the Excelsior HE product line includes:

Register Now

Register your new Excelsior Service Plans and Products now by clicking the link below, OR register through the Service by Excelsior App!


The Excelsior HE Products App

The Excelsior HE Products App provides excellent service to Excelsior HE Warranty owners. It's available for iPhone and Android, and is a quick and easy way to register a warranty for new purchases while on the go!

    With the app, you can:

  •     • Activate your 30-day trial Love it/Adore it guarentee
  •     • Register your laundry washer for the No Stinky Washer warranty
  •     • Never run out of your HE Detergent - we track your usage and send you alerts when you are running low
  •     • Register for a claim, if needed
  •     • Consult our App for the complete line of HE Products
  •     • Detergent products available, or consult our Stain Guru to learn how to deal with ANY stain

Download it today!


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